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Renhe Lighting: Focusing on Cultural Tourism Lighting, Creating a Global Folk Cultural Tourism High-end Brand
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- Time of issue:2019-12-03 13:59
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(Summary description)Withthecontinuousimprovementofpeople'slivingstandards,afterthesurvivalconsumptionissatisfied,thetourismdemandasenjoyableconsumptioniscontinuouslyreleased.Comparedwithpuretourism,culturaltourismisaspecialformoftourism.Thepurposeistoallowtouriststoenjoythecharmofcultureandgainspiritualpleasureduringthetour.Inthecurrentsituationofdomestictourismresources,howtomaketouristattractionsstandoutfromthewoodsandforests,andhowtopromotethedevelopmentoftourism?Inadditiontousingculturetoincreasethecharmoftourism,thebeautifullightingartalsoaddsicingonthecake. GuangdongRenheLightingIndustryCo.,Ltd.(hereinafterreferredtoas"renhelighting")isacompanyspecializinginculturaltourismlighting.Thecaseinvolvestouristtownsacrossthecountry.Foundedin2008,thecompanyisahigh-techenterpriseintegratingR&D,productionandsalesofLEDproducts.DuringtheGuangyaexhibition,thereporterinterviewedZhangHe,generalmanagerofRenheLighting,tolearnmoreaboutthelayoutofWenheLighting'sculturaltourismindustry.ReporterinterviewedandlightinggeneralmanagerZhangHe(right) TheboothofPeopleandLighting'sGuangyaexhibitionisdesignedinthestyleofancientarchitecture.Thespeciallysetuparchways,walls,columns,eaves,tiles,landscapetrees,etc.areilluminatedbycorrespondinglamps.ZhangHeintroducedthatusingtheancientarchitecturalstyleandusingthebuildingasacarriertodirectlyinstalllampscanbettershowtheeffectsofpeopleandlightingvariouslamps.TheboothofPeopleandLighting'sGuangyaexhibitionisdesignedinthestyleofancientarchitecture.Thespeciallysetuparchways,walls,columns,eaves,tiles,landscapetrees,etc.areilluminatedbycorrespondinglamps.ZhangHeintroducedthatusingtheancientarchitecturalstyleandusingthebuildingasacarriertodirectlyinstalllampscanbettershowtheeffectsofpeopleandlightingvariouslamps. HARMONYLIGHTINGBooth "Forexample,thisLEDCorrugatedlampisoneofourmainproducts",ZhangHesaid,"OurR&Dforcorrugatedlampsistoconsiderprotectingthetiles.Protectionisnottodamage,anditisveryimportantnottodamagethebuildingitselfduringtheinstallationprocess.Whetherit’spillars,arches,tiles,orwood,nomatterwheremyproductisinstalled,wehaveconsideredprotectingthebuilding.Wehaveconsidereditduringproductdevelopment,andwemaybebetterthansomepeoplewhomakesimilarproducts.Doitalittlebitmore,andthat'sourmaincompetitiveadvantage." HARMONYLIGHTING Corrugatedlamp Atpresent,manydomesticprojectshaveveryshortconstructionperiods.Startingfromtheinstallationwillalsohelptoimproveconstructionefficiencyandreducetheconstructionperiod.AccordingtoZhangHe,RenheLighting'sLEDcorrugatedlampseriesistool-freeinstallation.Thatis,notoolsarerequiredforinstallation,anditcanbeinstalledwithbarehands.Inthisway,itsinstallationefficiencyisatleastdoubledcomparedtoordinarylamps,whichgreatlyimprovestheconstructionefficiency.PeopleandilluminatedLEDfeaturelights Atthebooth,anovelLEDcharacteristiclampattractedattention.ItisunderstoodthatthislampisapatentedproductindependentlydevelopedbyRenheLighting,inspiredbypearloysters.Pearloystershavealonghistoryasornaments,andthepearlsintheirbodiesaremoresoughtafterbytheworld.Eversince,pearlshavealwayssymbolizedwealth,happiness,happinessandnobility.Thisluminaireisbeautifulandexquisite,likepearlsshiningintheshell.ZhangHeintroducedthatthislampismostlyusedinwindowsilllightingofhotels,entertainmentvenues,ancientbuildings,etc.Thechangingcolorscanbefreelymatched,givingdesignersampleimaginationspace. Peopleandilluminatedpolelight Inaddition,RenheLightinghasanotherspeciallightfixture:apolelight.Thebiggestadvantageofthispole-mountedlampistheuseofcrawlerstructuredesignandfreeassembly,whichcansolvethelightingofpillarsofdifferentsizes.Moreover,itcanbeinstalledonthefloorandsuspended,andcanbeinstalledhalf-holdingandfull-holding.AccordingtoZhangHe,becausepole-holdinglampsareoftenusedinancientbuildings,somehaveahistoryofhundredsofyearsandthousandsofyears.Itisnecessarytoconsiderhowtopreventtheinstallationofthecolumnsandhowtoprotectthebuilding. PeopleandlightingboothatGuangya Theworldtourismsituationisalsoundergoingnewchanges.TheUnitedNationshasdesignated2017astheInternationalYearofSustainableTourismDevelopment.Thetourismindustryisgettingcloserandclosertothelightingandotherindustries.Asanimportantpartoftourismconstruction,thedevelopmentofthetourismeconomyhasprovidedabroadmarketandgrowthopportunitiesforthelightingindustry. Takingadvantageoftheenthusiasmoftheculturaltourismindustry,RenheLightinghasdonealotofculturaltourismprojectsinthepasttwoyears.Amongthem,therearemanycharacteristictourismtownprojects,suchasShimenzhuangTumenguanyidaoTown,HebeiZhengdingNingrongStreet,YunnanDaliCuiyuanandsoon.Forcharacteristictowns,thenighteconomyoccupiesaveryimportantplace."RenheLighting'spositioningistodosubdivision,focusonthesubdivisionofculturaltourismlighting,makeproductsmorerefinedandmorehumane."ZhangHesaid,"Wewillalsobecommittedtousingbetterlamps,moreGoodlightsareusedtorestoreandshowthenightviewofancientbuildings,andstrivetomakelightsandculturalbuildingsmoreintegrated,sothatarchitectureandlightareintegrated."ZhengdingNingrongStreet,HebeiZhaoyunTemple,Zheng
Renhe Lighting: Focusing on Cultural Tourism Lighting, Creating a Global Folk Cultural Tourism High-end Brand
(Summary description)Withthecontinuousimprovementofpeople'slivingstandards,afterthesurvivalconsumptionissatisfied,thetourismdemandasenjoyableconsumptioniscontinuouslyreleased.Comparedwithpuretourism,culturaltourismisaspecialformoftourism.Thepurposeistoallowtouriststoenjoythecharmofcultureandgainspiritualpleasureduringthetour.Inthecurrentsituationofdomestictourismresources,howtomaketouristattractionsstandoutfromthewoodsandforests,andhowtopromotethedevelopmentoftourism?Inadditiontousingculturetoincreasethecharmoftourism,thebeautifullightingartalsoaddsicingonthecake. GuangdongRenheLightingIndustryCo.,Ltd.(hereinafterreferredtoas"renhelighting")isacompanyspecializinginculturaltourismlighting.Thecaseinvolvestouristtownsacrossthecountry.Foundedin2008,thecompanyisahigh-techenterpriseintegratingR&D,productionandsalesofLEDproducts.DuringtheGuangyaexhibition,thereporterinterviewedZhangHe,generalmanagerofRenheLighting,tolearnmoreaboutthelayoutofWenheLighting'sculturaltourismindustry.ReporterinterviewedandlightinggeneralmanagerZhangHe(right) TheboothofPeopleandLighting'sGuangyaexhibitionisdesignedinthestyleofancientarchitecture.Thespeciallysetuparchways,walls,columns,eaves,tiles,landscapetrees,etc.areilluminatedbycorrespondinglamps.ZhangHeintroducedthatusingtheancientarchitecturalstyleandusingthebuildingasacarriertodirectlyinstalllampscanbettershowtheeffectsofpeopleandlightingvariouslamps.TheboothofPeopleandLighting'sGuangyaexhibitionisdesignedinthestyleofancientarchitecture.Thespeciallysetuparchways,walls,columns,eaves,tiles,landscapetrees,etc.areilluminatedbycorrespondinglamps.ZhangHeintroducedthatusingtheancientarchitecturalstyleandusingthebuildingasacarriertodirectlyinstalllampscanbettershowtheeffectsofpeopleandlightingvariouslamps. HARMONYLIGHTINGBooth "Forexample,thisLEDCorrugatedlampisoneofourmainproducts",ZhangHesaid,"OurR&Dforcorrugatedlampsistoconsiderprotectingthetiles.Protectionisnottodamage,anditisveryimportantnottodamagethebuildingitselfduringtheinstallationprocess.Whetherit’spillars,arches,tiles,orwood,nomatterwheremyproductisinstalled,wehaveconsideredprotectingthebuilding.Wehaveconsidereditduringproductdevelopment,andwemaybebetterthansomepeoplewhomakesimilarproducts.Doitalittlebitmore,andthat'sourmaincompetitiveadvantage." HARMONYLIGHTING Corrugatedlamp Atpresent,manydomesticprojectshaveveryshortconstructionperiods.Startingfromtheinstallationwillalsohelptoimproveconstructionefficiencyandreducetheconstructionperiod.AccordingtoZhangHe,RenheLighting'sLEDcorrugatedlampseriesistool-freeinstallation.Thatis,notoolsarerequiredforinstallation,anditcanbeinstalledwithbarehands.Inthisway,itsinstallationefficiencyisatleastdoubledcomparedtoordinarylamps,whichgreatlyimprovestheconstructionefficiency.PeopleandilluminatedLEDfeaturelights Atthebooth,anovelLEDcharacteristiclampattractedattention.ItisunderstoodthatthislampisapatentedproductindependentlydevelopedbyRenheLighting,inspiredbypearloysters.Pearloystershavealonghistoryasornaments,andthepearlsintheirbodiesaremoresoughtafterbytheworld.Eversince,pearlshavealwayssymbolizedwealth,happiness,happinessandnobility.Thisluminaireisbeautifulandexquisite,likepearlsshiningintheshell.ZhangHeintroducedthatthislampismostlyusedinwindowsilllightingofhotels,entertainmentvenues,ancientbuildings,etc.Thechangingcolorscanbefreelymatched,givingdesignersampleimaginationspace. Peopleandilluminatedpolelight Inaddition,RenheLightinghasanotherspeciallightfixture:apolelight.Thebiggestadvantageofthispole-mountedlampistheuseofcrawlerstructuredesignandfreeassembly,whichcansolvethelightingofpillarsofdifferentsizes.Moreover,itcanbeinstalledonthefloorandsuspended,andcanbeinstalledhalf-holdingandfull-holding.AccordingtoZhangHe,becausepole-holdinglampsareoftenusedinancientbuildings,somehaveahistoryofhundredsofyearsandthousandsofyears.Itisnecessarytoconsiderhowtopreventtheinstallationofthecolumnsandhowtoprotectthebuilding. PeopleandlightingboothatGuangya Theworldtourismsituationisalsoundergoingnewchanges.TheUnitedNationshasdesignated2017astheInternationalYearofSustainableTourismDevelopment.Thetourismindustryisgettingcloserandclosertothelightingandotherindustries.Asanimportantpartoftourismconstruction,thedevelopmentofthetourismeconomyhasprovidedabroadmarketandgrowthopportunitiesforthelightingindustry. Takingadvantageoftheenthusiasmoftheculturaltourismindustry,RenheLightinghasdonealotofculturaltourismprojectsinthepasttwoyears.Amongthem,therearemanycharacteristictourismtownprojects,suchasShimenzhuangTumenguanyidaoTown,HebeiZhengdingNingrongStreet,YunnanDaliCuiyuanandsoon.Forcharacteristictowns,thenighteconomyoccupiesaveryimportantplace."RenheLighting'spositioningistodosubdivision,focusonthesubdivisionofculturaltourismlighting,makeproductsmorerefinedandmorehumane."ZhangHesaid,"Wewillalsobecommittedtousingbetterlamps,moreGoodlightsareusedtorestoreandshowthenightviewofancientbuildings,andstrivetomakelightsandculturalbuildingsmoreintegrated,sothatarchitectureandlightareintegrated."ZhengdingNingrongStreet,HebeiZhaoyunTemple,Zheng
- Categories:News Center
- Author:
- Origin:
- Time of issue:2019-12-03 13:59
- Views:
At the booth, a novel LED characteristic lamp attracted attention. It is understood that this lamp is a patented product independently developed by Renhe Lighting, inspired by pearl oysters. Pearl oysters have a long history as ornaments, and the pearls in their bodies are more sought after by the world. Ever since, pearls have always symbolized wealth, happiness, happiness and nobility. This luminaire is beautiful and exquisite, like pearls shining in the shell. Zhang He introduced that this lamp is mostly used in windowsill lighting of hotels, entertainment venues, ancient buildings, etc. The changing colors can be freely matched, giving designers ample imagination space.
People and illuminated pole light
In addition, Renhe Lighting has another special light fixture: a pole light. The biggest advantage of this pole-mounted lamp is the use of crawler structure design and free assembly, which can solve the lighting of pillars of different sizes. Moreover, it can be installed on the floor and suspended, and can be installed half-holding and full-holding. According to Zhang He, because pole-holding lamps are often used in ancient buildings, some have a history of hundreds of years and thousands of years. It is necessary to consider how to prevent the installation of the columns and how to protect the building.
People and lighting booth at Guangya
Taking advantage of the enthusiasm of the cultural tourism industry, Renhe Lighting has done a lot of cultural tourism projects in the past two years. Among them, there are many characteristic tourism town projects, such as Shimenzhuang Tumenguanyidao Town, Hebei Zhengding Ningrong Street, Yunnan Dali Cuiyuan and so on. For characteristic towns, the night economy occupies a very important place. "Renhe Lighting's positioning is to do subdivision, focus on the subdivision of cultural tourism lighting, make products more refined and more humane." Zhang He said, "We will also be committed to using better lamps, more Good lights are used to restore and show the night view of ancient buildings, and strive to make lights and cultural buildings more integrated, so that architecture and light are integrated. "
Zhengding Ningrong Street, Hebei
Zhaoyun Temple, Zhengding, Hebei
Night view of the lower reaches of the Luan River in Tai'an, Shandong
Just like the commercial real estate lighting in the past few years, "Cultural Lighting" is definitely a hot word in the lighting industry in the next few years. This is the trend of national policy and market environment. The rise and fieryness of cultural tourism has a great impact on and promotion of lighting. Zhang He said that Renhe Lighting will continue to specialize in this field, carefully deposit, research and explore more, and build a global high-end brand of folklore, cultural tourism.
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